Job Description
We're looking for a talented Casino Content Strategist with strong experience in iGaming, SEO, and content marketing to join our team at Casino Alpha. You'll work on creating compelling, data-driven content that drives traffic, engagement, and conversions while delivering value to our users.
Responsibilities
- Develop and maintain casino reviews, bonus guides, and game comparisons
- Collaborate with SEO specialists, designers, and affiliate managers to deliver high-quality content that converts
- Research and analyze casino offers, bonuses, wagering requirements, and terms & conditions
- Optimize content for search engines, user experience, and affiliate revenue
- Write clear, accurate, and engaging copy that educates and informs players
- Stay up to date with industry trends, regulatory changes, and emerging casino brands
- Monitor competitor content and identify opportunities for differentiation
Requirements
- Solid experience in iGaming content creation or casino affiliate marketing
- Strong understanding of casino bonuses, wagering requirements, and player terms
- Excellent knowledge of SEO best practices and content optimization
- Experience with content management systems (WordPress or similar)
- Understanding of affiliate marketing metrics, conversion optimization, and user intent
- Ability to analyze data and translate insights into content strategy
- Strong research skills and attention to detail
- Excellent written English with ability to explain complex terms simply
Nice to Have
- Experience with casino comparison tools and bonus tracking systems
- Familiarity with analytics platforms (Google Analytics, Search Console, etc.)
- Knowledge of responsible gambling practices and regulations
- Understanding of HTML/CSS for basic content formatting
- Experience in other affiliate verticals or performance marketing
What We Offer
- Competitive salary based on experience
- Flexible, hybrid/remote work options
- Opportunity to work in the dynamic iGaming industry and shape content strategy
- Performance bonuses based on content performance