Social Media Manager (Remote)

About the Role

We are looking for an experienced and results-driven Social Media Manager to lead and oversee our digital marketing initiatives across multiple channels.

This role is ideal for a marketing professional with a strong background in performance marketing, social media, content strategy, customer acquisition, and digital growth. Candidates with experience in online gaming, digital entertainment, affiliate marketing, fintech, e-commerce, or other highly competitive online industries are encouraged to apply.

As a Social Media Manager, you will play a key role in developing marketing strategies, driving campaign performance, leading a marketing team, and identifying opportunities to strengthen brand visibility, customer engagement, and business growth.

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies aligned with business objectives.

• Lead and manage the Digital Marketing team, ensuring effective execution of campaigns and initiatives.

• Develop and implement a robust social media strategy, including market research, audience targeting, content planning, and performance analysis.

• Manage social media platforms to increase brand awareness, engagement, website traffic, customer registrations, and retention.

• Create engaging content tailored to target audiences across various digital channels.

• Collaborate with partners, influencers, affiliates, and internal stakeholders to plan, execute, and optimize marketing campaigns.

• Work closely with internal design teams to produce high-quality visual and marketing assets.

• Monitor, analyze, and report campaign performance using digital analytics tools and performance metrics.

• Track key marketing KPIs and provide actionable recommendations to improve campaign effectiveness and ROI.

• Stay informed on emerging digital marketing trends, technologies, and industry developments.

• Identify operational challenges and implement effective solutions to improve marketing efficiency and productivity.

• Coordinate with Marketing, Product, Development, and Operations teams to ensure successful campaign execution.

• Recommend process improvements and optimization opportunities across marketing functions.

• Perform other Digital Marketing-related duties as assigned.

Qualifications

• Bachelor's Degree in Marketing, Communications, Information Technology, Computer Science, Business, or a related field.

• Minimum of 3 years of experience in a Digital Marketing leadership role, such as Team Lead, Supervisor, Assistant Manager, or Manager.

• Proven experience leading and managing a Digital Marketing team.

• Strong understanding of Social Media Marketing, Content Marketing, Performance Marketing, SEO, SEM, and Paid Advertising.

• Hands-on experience with web analytics and marketing tools, including Google Analytics, Google Tag Manager, Google Search Console, SEMrush, and similar platforms.

• Knowledge of customer acquisition, conversion optimization, campaign performance analysis, and digital growth strategies.

• Familiarity with the latest digital marketing technologies, trends, and best practices.

• Strong analytical mindset with the ability to interpret data and make data-driven decisions.

• Excellent English communication skills, both written and verbal.

• Strong leadership, organizational, and stakeholder management skills.

• Demonstrated growth mindset and willingness to continuously learn and adapt.

Preferred Industry Background

Experience in one or more of the following industries is considered an advantage:

• Online Gaming

• Digital Entertainment

• Affiliate Marketing

• Fintech

• E-commerce

• Consumer Internet Platforms

• Mobile Applications

• Technology Startups

• High-Traffic Digital Businesses

• Other fast-paced, performance-driven online industries

Skills & Attributes

• Excellent written communication and reporting skills

• Strong leadership and people management capabilities

• Strategic thinker with strong problem-solving abilities

• Data-driven and results-oriented mindset

• Highly trustworthy and able to handle confidential information with discretion

• Strong attention to detail and ability to manage multiple projects simultaneously

Why Join Us?

• Fully Remote Working Environment

• Opportunity to work with a fast-growing international digital business

• Exposure to large-scale digital marketing campaigns and diverse audiences

• Career growth and leadership development opportunities

• Collaborative, innovative, and performance-driven culture

Work Setup: Remote

Schedule: Day Shift (Example: 9:00 AM – 7:00 PM)

Working Days: 5 Days per Week